We partnered with Caring Australia to produce a library of branded video & photo content as part of the relaunch of their website and refreshed online presence.

Caring Australia wanted to use content to authentically communicate the impact of their work by sharing real stories from the people they support. The focus of the project was to:

• tell impactful stories of participants living in Caring Australia’s Supported Independent Living (SIL) homes

• showcase the genuine care, trust, and relationships between staff and participants, and

• create an emotionally resonant piece of content that reflects Caring Australia’s values and approach to care.

At the heart of the project were three participant stories—Vanessa, Justinian, and Trevor. We spent time capturing each individual’s journey, daily routines, and personal experiences within their supported living environments.